The Benefits of Online Styling Services

What do our signature online styling services look like? With everyone staying at home, this question has been on the forefront of our business!

Taking the Lead in Inclusivity

I LOVE highlighting the stories of women who are taking the lead in inclusivity. There are only two words that come to mind when I think of Lily Christensen: girl power. Being the only woman dance leader in the Seattle salsa community has made Lily a go-to for dancers looking for a place where they can thrive and feel empowered. As a Latina businesswoman, Lily stands up to sexism, keeping her professionalism and voice on the forefront to carve out her own place on the dance floor.

Easy Organizing Tips to Personalize Your Closet

When you have the right organizing tips to personalize your closet, setting your wardrobe up to work for you may be easier than you think. As you’ve spent more time at home, have you noticed your style starting to shift? Changing your home to accommodate your lifestyle is important! As life changes, so does your style.

Searching for Truth During Uncertainty

You are made for brave. Even when you checked everything off, went the “right” way, planned out your future… And your whole world still falls apart. Searching for truth during uncertainty is where tragedy turns to triumph.

Weekend Outfits from American Alchemy // Spring 2020

Looking for fresh style to wrap up the spring 2020 season? Check out these weekend outfits from American Alchemy!

What It Takes To Create a Seriously Happy Home

You CAN turn your home into that feel-good place that you desire, and you do have what it takes to create a seriously happy home. Being confined to four walls this past month has really put me in the mood to move things around and get creative on making more space. Here’s a little secret not many people know—back in high school I was contemplating going to college for interior design! Unfortunately, I took one auto-cad class and realized, nope—this is not my jam. But I still have a love for watching home makeover shows, saving my favorite home ideas on Pinterest, and admiring DIY projects I’ll never actually do in real life.